The Balanced Scorecard is a strategic management framework that goes beyond just financial metrics to measure organizational performance. Instead of solely focusing on profits, it encourages a "balanced" view by incorporating four key perspectives:

• Financial: Tracks financial performance (e.g., revenue, profitability).

• Customer: Measures customer satisfaction and relationships (e.g., retention, satisfaction surveys).

• Internal Processes: Focuses on the efficiency of internal operations (e.g., production time, defect rates).

• Learning & Growth: Emphasizes employee development and innovation (e.g., training, knowledge sharing).

HR Plus uses the Balanced Scorecard to provide a structured way to set goals that align with your company's strategic plan. When setting up goals, you categorize them under one of the four perspectives, ensuring a balanced approach to achieving overall organizational success.